The direction of this economy is to support individual outdoor sports. It's mountain biking, it's hiking. It's running in the mountains, skiing, and that kind of physical activity does not sit well with smoking. So if you really want to promote the area as an outdoor sports area, we need to provide more smoke-free environments.DR. MARC JOHNSON, President, University of Nevada Reno. MORE STORIES
YES, SMOKE-FREE CASINOS AND BARS CAN THRIVE
When Carl’s — The Saloon went smoke-free in 2017 to create healthier air for patrons and employees, they saw an increase in new customers.1
Most poker rooms in the Truckee Meadows are smoke-free.
of Truckee Meadows residents favor a law prohibiting casino smoking.5
Washoe County is much more diverse today and is less reliant on gaming employment to drive our economy. In 2017, 7.6% of Washoe County employment was in gaming, compared with 15% in 2001. 6
MOST NEVADANS & MOST GAMBLERS DON’T SMOKE5
Nevada Non-Smoking Rate
Washoe County Non-Smoking Rate
Washoe County Gamblers Non-Smoking Rate
of poker players prefer smoke-free tournaments4
In Maryland and Ohio, smoke-free gaming properties are setting revenue records, successfully competing in regional markets against both smoke-free and smoking venues.2
In Delaware, smoke-free laws have had no effect on total gambling revenues or on the average revenue per machine.3
WORKFORCE = MILLENNIALS
Millennials are one-quarter of the U.S. population. More than one-third of the gaming workforce is 30 years of age or younger. This generation has grown up with and expects smoke-free environments.3
Potential positive impacts:6
Employee productivity increases when workplaces are smoke-free.
Employer, employee and visitor health benefits from eliminating smoking in workplaces.
Out-of-state visitors newly attracted to a smoke-free Truckee Meadows could bring new economic activity, including convention business.
2 Maryland and Ohio casinos – Smokefree indoors and setting revenue records, April 2018
3 Truth Initiative: https://tinyurl.com/yraau8yt
5 Smoke Free Workplaces Research Project, Nevada Tobacco Prevention Coalition
6 Assessing the Economic Impact of Eliminating Secondhand Smoke in Northern Nevada Workplaces. Department of Economics, College of Business, University of Nevada, Reno